Modernising the contact centre positively impacts 3 Consumer Duty outcomes.
1.Price and value
Fair value is about more than just price. Effective communications and consumer support are just as integral to upholding the Duty standards.
2. Consumer understanding
Ensuring informed decisions is about sharing the right information at the right time in a way that the consumer can understand.
3. Consumer support
Considering the needs of the consumer, particularly those with characteristics of vulnerability and empowering customer journeys that provide sufficient opportunity to assess their options.
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The role of customer engagement and the contact centre in good outcomes