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Industries › Healthcare and public sector

Public services people can reach without the long wait.

People get answers by phone, SMS, webchat or WhatsApp at any time of day, and anyone who needs extra support reaches a trained adviser with their details already on screen.

People get answers by phone, SMS, webchat or WhatsApp at any time of day, and anyone who needs extra support reaches a trained adviser with their details already on screen.

People get answers by phone, SMS, webchat or WhatsApp at any time of day, and anyone who needs extra support reaches a trained adviser with their details already on screen.

Front door
SMSPatient08:14
Can I move my scan on Friday? I'm at work.Rebooked for Tuesday 16:20 by MAIA
Appointments

Cancelled slots go to the next person on the waiting list.

Reminders, rebooking and waiting lists run by text, so diaries stay full and phone lines stay clear.

Reminders, rebooking and waiting lists run by text, so diaries stay full and phone lines stay clear.

Reminders, rebooking and waiting lists run by text, so diaries stay full and phone lines stay clear.

RH
Riverside HealthMAIA · online
Today
Hi Priya, a reminder of your physio with Dr Okafor on Thu 6 Nov at 14:30.09:02
ConfirmMoveCancel
Message
Safeguarding

People who need extra support reach the right person in seconds.

People who need extra support reach the right person in seconds.

People who need extra support reach the right person in seconds.

MAIA picks up the signs in what people say on calls and chats and brings in an adviser, with the conversation so far already on screen.

MAIA picks up the signs in what people say on calls and chats and brings in an adviser, with the conversation so far already on screen.

MAIA picks up the signs in what people say on calls and chats and brings in an adviser, with the conversation so far already on screen.

Spotted in what people say

Spotted in what people say

With an adviser in seconds

With an adviser in seconds

Never asked to repeat their story

Never asked to repeat their story

R
ResidentCouncil tax line · 07700 900 517
“
MAIA
Vulnerability cue
J
JoBilling
On a call
A
AmirBilling
On a call
S
SamVulnerability trained
Free
Customer recordTwilio Flex
Safeguarding flag savedSafeguarding
Summary on the record for every team
Standards

Meet the standards a public service is held to on every call and message.

Reachable on every channel

Reachable on every channel

Phone, SMS, webchat and WhatsApp, for people who can’t or won’t call.

Phone, SMS, webchat and WhatsApp, for people who can’t or won’t call.

Open when people need you

Open when people need you

MAIA answers out of hours and books the callback.

MAIA answers out of hours and books the callback.

Every conversation on record

Every conversation on record

Calls, chats and texts searchable in one place for complaints and audits.

Calls, chats and texts searchable in one place for complaints and audits.

Card payments off the call

Ciptex Pay keeps card details out of recordings. PCI DSS 4.0 compliant.

Card payments off the call

Ciptex Pay keeps card details out of recordings. PCI DSS 4.0 compliant.

Safeguarding built in

Safeguarding built in

Flags travel with the person between teams.

Flags travel with the person between teams.

Costs you can plan

Costs you can plan

Fixed G-Cloud pricing, published up front.

Fixed G-Cloud pricing, published up front.

Proof

Advice and public service teams already run on Ciptex.

Callers choose Welsh or English at the first menu, and team leaders see each queue as it happens.

Citizens Advice Cardiff & Vale takes thousands of enquiries a month, many from people in vulnerable situations. Managers now plan staffing from live reports, with the spreadsheets retired.

Read the case study
40,852client problems solved in 2025
8,000inbound calls a month
2languages from the first menu
How to buy

Buy through G-Cloud 15 with the certifications your procurement team checks.

G-Cloud 15

G-Cloud 15

A ready route to buy through the Crown Commercial Service framework.

A ready route to buy through the Crown Commercial Service framework.

Cyber Essentials Plus

Cyber Essentials Plus

Independently tested and certified security.

Independently tested and certified security.

Twilio Gold Partner

Twilio Gold Partner

A Twilio partner since 2021.

A Twilio partner since 2021.

30+ RACE plugins

30+ RACE plugins

Extend Twilio Flex without custom builds.

Extend Twilio Flex without custom builds.

Trusted by teams at

DWP

DWP

Natural Resources Wales

Natural Resources Wales

Citizens Advice

Citizens Advice

University of York

University of York

Questions

Questions health and public sector teams ask about their contact centre.

Can we buy Ciptex through G-Cloud?

Yes. Ciptex is listed on G-Cloud 15 through the Crown Commercial Service, with fixed pricing published up front, and you can buy through a framework you already use.

Still got a question?Talk it through with someone who has worked with health and public sector teams.
Talk to an expert

See appointment reminders and rebooking running on your own services.